Unlocking the Potential of Hospitality and Remaining a Group of Choice
The Pursuit of "Value" and "Worth"
In today’s rapidly changing world, where lifestyles and personal values are increasingly diversified, we at the Royal Group believe that both "Value"—the everyday affordability and convenience—and "Worth"—essential value that delivers special moments and emotional resonance—are indispensable for enriching people's lives. Offering high-quality products at accessible prices is a wonderful form of value creation that supports the daily lives of many. At the same time, fulfilling experiences crafted through refined spaces and deeply warm hospitality add irreplaceable richness to life.
The strength of the Royal Group lies in encompassing these diverse, seemingly distinct values within our portfolio. Across each of our business segments, we continually pursue the optimal balance between "Value" and "Worth," driven by the sincere dedication of every employee to make this vision a reality.
Amid major structural shifts such as demographic decline and labor shortages, we strongly recognize that we have transitioned from an era where "companies choose" to one where "we are chosen by customers and employees alike." Regardless of the diverse values our stakeholders hold, we aim to remain a corporate group that meets expectations, earns lasting affection, and is continually chosen.
The Essence of Hospitality and Creating “Space for Our Frontline Teams!”
What we cherish most in the food service and hospitality industries are the heartwarming experiences born from human-to-human interaction. To consistently deliver the true essence of hospitality on the front lines, we believe it is essential for our operational teams to have sufficient time and mental space.
When employees lack time or peace of mind, they can neither notice subtle changes in the customers before them nor extend thoughtful consideration to their colleagues. For employees to feel a sense of fulfillment and to sustainably provide high-quality service, maintaining this space on the front lines is indispensable. We consider it a fundamental responsibility of management to cultivate an environment that generates this space.
To achieve this, our Group is actively adopting AI and digital technologies. By delegating routine tasks—such as procurement, data entry, and manual administration—to technology, we generate precious "time and mental space." Our employees then channel this back into meaningful "dialogue with customers" and "communication among colleagues." The spontaneous, heartfelt actions arising from this space foster deep customer satisfaction and a desire to return, creating a "virtuous cycle" that ultimately instills pride in our workforce.
As technology evolves and interpersonal connections risk becoming diluted, the unique value of human beings—who empathize with others' feelings and respond to subtle emotional nuances—becomes ever more vital. We are confident that the value of hospitality, cultivated through cumulative experience, will serve as our greatest source of differentiation in the era ahead.
Expanding into a Global Growth Phase via an "Proactive Alliance" with Sojitz
Our capital and business alliance with Sojitz Corporation has transitioned from a defensive consolidation during the pandemic into an aggressive next phase of growth. In a rapidly changing market, key growth strategies such as advancing M&A, accelerating overseas expansion, and deepening digital transformation (DX) can only be executed swiftly and reliably with a strong partnership.
Food culture in global expansion is deeply intertwined with the unique traditions and lifestyles long cultivated by each country and region. By fusing the Western strengths of efficiency and rationality with the Eastern hospitality that senses subtle, intangible needs, we will drive locally rooted value creation that truly stays close to the hearts of local cultures and people. Through an open partnership that respects cultural differences and enhances our mutual strengths, we aim to be a Group that brings joy to customers worldwide on the global stage.
Message to Our Stakeholders
Since our founding, our Group has preserved a set of Core Business Philosophies, carefully passed down through generations while navigating the turbulent tides of changing times.
A principle I hold dear is "Fueki Ryoko" (constancy and change). It means that to preserve our unchanging beliefs and aspirations ("constancy"), we must possess a flexible and adaptive mindset ("change"), evolving alongside societal shifts and technological progress. Adhering strictly to conventional methods or existing frameworks does not protect true value. While sincerely embracing the changes of the time and flexibly incorporating the latest knowledge and technology, we will always keep our Core Business Philosophies—our unwavering determination—at the heart of our operations.
We will continue to evolve into a corporate entity trusted and chosen by all stakeholders—including our customers, shareholders, business partners, local communities, society, the planet, and employees. Through the sustainable enhancement of our corporate value, we will devote every effort to earning your understanding, trust, and continued support.
We sincerely appreciate your continued support and encouragement.
